DUE Media Agency has been operating on the youth media market since 1993. Our company covers the whole country with its indoor tools by being present in primary, secondary and tertiary educational institutions. We can reach over 300,000 young people through our unique media tools in Hungary. The agency has developed a wide range of special media products by which students can be reached easily. Since this age group typically avoids advertisements, reaching them with traditionals tools is fairly difficult. The secret of our success and efficiency is that we address our target group by cooperating with opinion leaders and student journalists chosen from them.
The target group of DUE Media Agency is the youth. They are the future consumers, decision-makers and creators of present trends. At this certain age, they develop brand loyalty and this influences their consumption later in adulthood.
The youth can be addressed through such channels that differ from the white noise and which are authentic. For them, what matter the most is their peers’ opinions thus they are open to those newspapers, radio shows and programs which are made with their help. We believe that our clients’ requirements can be met through getting to know the target group thoroughly, getting in touch with them indirectly and using our clients’ resources efficiently.
We understand and speak the language of the youth. We know the way to their heart and we are willing to lead our clients in this direction.